What is the meaning of Iyaba?
IYABA: Iyaba (ee-ya-bah): an Hausa name from Nigeria meaning “a wish (desire, aspiration, hope) fulfilled”

In the spa and beauty industry every client entrusts us with their wishes, they come to us and ask us to fulfill a wish to feel and look better. Whether it is a deeply relaxing hot stone massage, a much need shaving bump treatment, an intoxicatingly decadent aromatherapy hand & foot treatment or a micro braids; the wish is the same.

Iyaba is organized to provide an annual forum that brings together our international expert representatives of various brands to trade in products and train professionals in the spa and beauty industry who will transform their clients to fulfill their desired wishes.

What type of companies exhibit at Iyaba?
All companies exhibiting sell or distribute products or service to spas and salons. The following are examples of the types of companies that you will see at Iyaba:

• Skincare
• Hair
• Make up
• Hair Removal
• Equipments & supplies
• Spa & salon designs
• insurance service providers

Who attends Iyaba?
Salon and spa owners and managers, Hair stylists, Barbers, Estheticians, Makeup Artists, Skincare specialists, Instructors/students, Distributors, Massage therapists, Cosmetologists

Is the public invited to participate in the Conference?
No, this is a professional tradeshow only and is not beneficial to anyone not involved in the industry. However, anyone interested in the industry is more than welcome to get more information.

How many people attend the trade show each year?
Last year, close to 1600 people participated. Iyaba 2010 is expecting close to 3000 over the three day period

What conference activities are happening at Iyaba?
Events: opening ceremony, plenary session, Product launches private business & networking sessions, closing ceremony
Advanced education in: skincare facials, hair styling and gel nails
Presentations on: insurance & how to manage your salon/spa
Workshops on: chemical hair styling, natural hair styling, use of tools and equipment for barbers and hair stylist, eye lash fixing, make up, waxing
Demonstrations on: product protocols, use of tools and Equipments Plus the excitement of Accra Life and Ghanaian hospitality

How many exhibitors will be seen at the conference?
A total of 25 booths representing industry specific manufacturers and companies

How do I participate?
Fill in a registration form to guarantee you a place in any of the workshops or pick a visitor’s badge to gain access to the conference

Do people attending classes receive Certificates?
Participants in the Advance Education certified paid master classes will receive a certificate and a starter pack of products

What is the difference between Free Workshops and Certified Classes?
When a participant attends a free workshop, they view demonstrations regarding product knowledge and proper protocols and 11/2 hrs of class time; and when a participant attends a certified class they get product knowledge, proper protocols, skill building, 3hrs of class time, a certificate and a starter pack of products.

How much are the certified classes?
The certified master classes cost GHC 100.00 each. This is to cover for the certificates and starter packs. Please visit the column on events at the website for descriptions of master classes

Iyaba, a wish fulfilled!